CMHA Rock Your Sole Event Branding

I led the branding and creative direction for CMHA Windsor’s Rock Your Sole events, establishing a cohesive visual identity for the first three events to raise awareness and support mental health initiatives. My work included the development of all marketing assets, such as event posters, print advertisements, sponsorship decks, and a targeted social media campaign. Additionally, I created branded materials, including photo backdrops, event signage, displays, t-shirts, lanyards, and thank-you cards, to ensure a unified experience for attendees and sponsors. Through impactful design and consistent messaging, the Rock Your Sole event series strengthened community support for mental health.